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Entrepreneurship

Explore ºÚÁÏÍø's research.

Six in 10 U.S. adults would prefer to be their own boss, and a slight majority would assume a fair amount of financial risk to start a business.

Owner-employers in the U.S. outshine peers in income, wealth, life satisfaction and work engagement, showcasing superior wellbeing and success.

Discover predictors of wellbeing and wealth among U.S. adults.

The ºÚÁÏÍø Center on Black Voices finds majorities of Black and Hispanic women under 60 would be interested in starting a business if they had the resources.

Called to Coach

Learn about Catalyst and how this program can move entrepreneurs with strengths, engagement and wellbeing products toward partnering with ºÚÁÏÍø.

Called to Coach

Learn how CliftonStrengths is bringing greater confidence and change to employees and students in India.

Called to Coach

Strengths coaches are entrepreneurs. Learn from an experienced coach how to develop your unique niche in coaching and help your coaching business endure.

CliftonStrengths

Learn from an author, entrepreneur and ºÚÁÏÍø-Certified Strengths Coach how a focus on your strengths can build resilience in your life and work.

Leaders can improve the odds of a successful digital transformation with eight strategic steps.

Learn three ways venture capitalists can drive investment success with a strengths-based approach.

ºÚÁÏÍø Podcast
CliftonStrengths

Learn about building business ecosystems that will support those with limited access to entrepreneurial resources, including rural communities and communities of color.

CliftonStrengths

Learn about recent ºÚÁÏÍø research into builder talent diversity on teams and how the findings point to improved business outcomes for more diversely talented teams.

CliftonStrengths

Learn how to radically improve early-stage startups' odds of success -- including what ºÚÁÏÍø's BP10 can do -- from someone who has made that her life's mission.

CliftonStrengths

Learn how an entrepreneur and coach helps organizations foster growth and success through prudent use of team BP10 and CliftonStrengths talent in key roles.

CliftonStrengths

Gain insights on workers and the workplace from a former cardiologist who coaches and leads CrossFirst Bank's CliftonStrengths, engagement and wellbeing initiatives.

CliftonStrengths

Learn how a passionate advocate for young people works with schools and organizations -- using ºÚÁÏÍø's BP10 -- to encourage students with entrepreneurial talents.

ºÚÁÏÍø Podcast
CliftonStrengths

Listen as a woman entrepreneur shares how she uses CliftonStrengths to empower women to take control of their businesses, their coaching and their lives.